February was about depth. We enriched the data layer, shipped ecommerce features, and made the platform smarter at surfacing useful information.
Enriched GPS tracker pages
Every GPS tracker device page now shows detailed protocol telemetry data. If you are comparing trackers before purchasing, you can see exactly what data each device reports and which protocols it supports. Over 1,500 devices across 500+ brands are cataloged.
We also added programmatic comparison pages, so you can compare specs side by side (e.g. "Coban 303 vs Teltonika FMB920").
CRM activity system
We built a complete activity tracking system into the CRM. Every meaningful interaction, from email opens to page visits to qualification steps, is now recorded as a structured activity with type, direction, and metadata.
This powers better lead scoring, more accurate funnel progression, and gives you a full timeline of every touchpoint with a lead.
POI Detection
Your GPS tracker records thousands of stops. POI Detection analyzes 90 days of stop data and automatically identifies the locations where your vehicles park most often. Frequent client sites, warehouses, driver break spots: they all surface automatically.
New points of interest trigger notifications so you stay aware of changing patterns without manually reviewing trip history.
Product bundles and reviews
Fleet managers buy in bulk. We added per-product bundle tiers ("Buy 5 GPS trackers, get 2 free") with admin configuration and checkout validation. We also imported verified product reviews so buyers can see real feedback before purchasing.
Marketplace seller notifications
Store owners now receive 4 notification types automatically: order paid (email + WhatsApp), abandoned cart alert, post-purchase subscription upsell (3-day delay), and low stock warning. Sellers stay informed without checking a dashboard.
Self-healing URLs
Changed a product name? Old links still work. The URL auto-corrects to the new slug with a 301 redirect. No more broken links losing SEO value or sending customers to 404 pages.
GeoIP checkout autofill
The checkout now autofills your city and country from your IP address. One less form field to fill. We added a fallback GeoIP provider so it works even when the primary API is down.
Visitor analytics cleanup
Bots are now excluded from all visitor data. Your dashboards show real humans, not Googlebot. We also added UTM attribution on every order and switched from first-touch to last-touch tracking for revenue attribution.
Redesigned pages
The contact page and user profile pages received a design refresh. Cleaner layouts, better mobile experience, faster loading.
What this means for you
The platform now captures and surfaces more of the data that matters for fleet decisions. Better device information before you buy, better lead intelligence after you engage, and automatic pattern detection from your fleet's daily operations.